Small Things, Big Things

June 4, 2014
Posted by: Miriam Alexander
Listening to HOW someone says something is every bit as important as WHAT they say. Shonda Rhimes, the television genius behind Grey’s Anatomy and Scandal (and Off the Map which I loved but sadly no one else did), responded in an NPR interview about dark protagonists with the phrase “Over at Breaking Bad. . .”  So what, right? On the ...
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Highlights of the LRW Symposium

April 21, 2014
Posted by: Joan Cassidy
This year’s Client Symposium highlighting Customer Experience produced numerous insights we had to share. Some snapshots: Jon Masland, LRW’s Customer Experience practice leader kicked off ...
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Re-envisioning Customer Experience with Virtual Reality

February 18, 2014
2
Posted by: Jason Brooks
Long ago, before DVRs and LCDs, transistors and currency, electricity and even mathematics, there were stories: stories told from caring mother to sleepy child, between ...
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MRX Crosses the Pit

October 31, 2013
5
Posted by: Lara Berman
Nashville. Home of country music, the Grand Ole Opry and entertaining honky tonks. But last week, it was also home to some of the brightest ...
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Insights from Arnie

September 18, 2013
10
Posted by: LRW
It’s a classic tale of entrepreneurship. A young man, his heart full of passion to make his own way, his brain filled with knowledge from ...
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6 Ideas to Prevent Problem Projects

September 11, 2013
3
Posted by: Eric Asch
We in the supplier business are dedicated to our clients’ success. Indeed, when clients succeed, so do we. And since you’re reading this blog, you ...
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Make ’em Laugh…No, Don’t

August 5, 2013
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Posted by: Lara Berman
Whether you’re a wheezer, a snorter, a cackler, a hisser, a screamer or a silent shaker, we all love to laugh. We find funny people ...
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Joy or Gnashing Teeth: The Future of MR

June 13, 2013
10
Posted by: Scott Luck
The debate rages on: will the mainstream of the market research industry be able to adapt to the rapid pace of change, much of this ...
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Relevant Models in a Dynamic Marketplace

April 30, 2013
2
Posted by: Joan Cassidy
HBO’s hit TV series Game of Thrones recently achieved two milestones: the best first-day DVD sales in HBO’s history and the most frequently pirated show ...
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Strategic Focus Through Segmentation

November 30, 2012
1
Posted by: LRW
At LRW, we see segmentation not as a study, but as a strategic process that can focus and improve the efforts of an entire organization. ...
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