LRW Blog | Dave’s Posts

Facebook purchases Oculus VR. so what?

March 25, 2014

Posted by: Dave Sackman

It’s a rare moment in life when you encounter something that helps you see the world in a new way. Your heart races, your mind expands, and everything seems possible. I experienced just such a moment last year when I visited Jeremy Bailenson’s Virtual Human Interaction Lab at Stanford University. It wasn’t my first experience in Virtual Reality (VR), which ...

Resolve to Reflect

January 1, 2014

Posted by: Dave Sackman

The New Year is a great time to pause and reflect. While I do this throughout the year, as we let go of one calendar ...

Virtual Reality: Immersive Experiences in Research

September 24, 2013

Posted by: Dave Sackman

It’s been about two years since my first experience in the goggles – virtual reality goggles, that is. I was in Santa Barbara meeting with ...

Fads: Bad or Rad?

August 19, 2013

Posted by: Dave Sackman

The market research industry was fairly slow to innovate during its first 40-50 years. For most of that time, the industry intensely focused on scientific ...

Keys to Success: Be Resilient

October 4, 2012

Posted by: Dave Sackman

While there are many important traits of successful people — you better be really smart, most are quite likable, creativity helps, great interpersonal skills are ...

Keys to Success: Live Life to Its Fullest

August 23, 2012

Posted by: Dave Sackman

Many of us are taught early on in life to set goals and try to be the best we can be. We strive to get ...

Keys to Success: Be Curious

August 2, 2012

Posted by: Dave Sackman

I live in Los Angeles so I have spent a fair amount of time on the beach in Malibu. In Malibu, you walk down the ...

The Definition of Success

July 17, 2012

Posted by: Dave Sackman

Over the next few months, I will share some thoughts with you about success and what it takes to succeed. We’ll talk about things like ...

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